Ulrich Brodde grew up in the Ruhr area of Western Germany. In his early professional life, he worked as as product and marketing manager. He later became an importer of goods from Asia. Ulrich also served as the CEO of charitable and business organizations, was a member of the Foreign Trade Committee of the German Chamber of Industry and Commerce, an honorary judge at the Lower Saxon Tax Court, and a Tai Chi instructor. He has also been actively involved in animal welfare.
Ulrich, always an ambitious photographer, ultimately decided to transform his hobby into his profession. As a resident of Tenerife in the Canary Islands, Ulrich teamed with the Director of Loro Parque Zoo to create the book, Animal Personalities in Loro Parque, with Ulrich's photos of the animals. After publication of the book, commissions by the zoo and others followed with publication of his work spreading across international media outlets.
Ulrich's favorite photography subjects are people and animals. With animals, his main focus is to capture their individual facial expressions and their movements in order to bring the individual animal personalities closer to the viewers of his photos. Ulrich is deeply convinced that the issues of conservation and preservation of animals and our planet will be given stronger focus by showing people the true nature of the animals through photographs.
People and Street photography are specialties of Ulrich. He does not photograph people in a studio. Instead, he captures the person portrayed as they go about their daily lives. This spontaneity provides a truer view of the person being photographed. Ulrich shoots his subjects on the street, at a farmer's market or most any venue where people may be found in a natural setting.
Besides his work as a photographer, Ulrich Brodde loves to pass his knowledge to others in private or group classes. He is a highly regarded teacher internationally. His philosophy on photography starts with the premise that technology and post processing is only a base for good photography. He teaches his students to recognize the feelings they wish to convey in their work, by seeing people and places in special moments that are worthy of preservation through photographs.